Great American Smokeout from RepEquity on Vimeo.
  • Healthways Feel Eighteen again campaign website
  • Healthways Feel Eighteen again campaign email blasts
  • Healthways Feel Eighteen again campaign materials, print
  • Healthways Feel Eighteen again campaign stickers
  • Healthways Feel Eighteen again campaign storyboard

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Healthways Feel Eighteen Again Campaign

TITLE: “18 AGAIN”

By your 18th birthday, you’d been around for 6,570 days.
Along the way, you might have picked up some habits that cost you.
$1,800 a year to buy a pack a day; 3 hours standing around outside of work; 10 years off your expected lifespan – it all adds up.
So what if you stopped? Just for one day, what if you stopped smoking?
Your heart rate and blood pressure would drop.
You’d reduce your risk of having a heart attack.
And over time, your risk of cancer and stroke would be the same as a non-smoker.
If you could go back and start again, would you?
Here’s your chance. See what a difference 1 day makes.
On November 18th, join the Great American Smokeout.